tag:blogger.com,1999:blog-63974665376492952692024-03-19T13:31:32.892-07:00SKDOfficial Blog of SKD, SimonKingDesignsSKDhttp://www.blogger.com/profile/07441271760274189280noreply@blogger.comBlogger4125tag:blogger.com,1999:blog-6397466537649295269.post-78808577279422326112012-09-20T08:14:00.000-07:002012-09-20T08:15:29.132-07:00ADVERTISING (ABOVE & BELOW THE LINE)<span style="font-size: x-small;"><i>Everyone of us is exposed to thousands of promotional messages each and every day. </i></span><br />
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<span style="font-size: x-large;"><span style="color: #f1c232;"><b>SOME WE REMEMBER, SOME WE DO NOT. </b></span></span></h2>
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We pass posters, read newspapers and magazines, see TV, hear the
radio, see designer labels or tee shirt messages on the people we pass,
see buses, get email, log on. Messages, messages everywhere we look.
Some we remember, some we do not.</div>
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The crucial thing is – do we remember them for the right
reason? If we remember an advertisement because of the idea but do not
recall the product then the ad has failed. If we remember the product
but it has no relevance to us then the ad has failed.<br />
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No matter how
creative, no matter how different, if it isn't involving your customers
in the brand experience then it is not cost effective.<br />
The best
advertising is based on a creative market insight. It takes a single
minded idea and consistently delivers to the target audience.<br />
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Good
advertising can take a 'me-too' product and transform it into a unique
and vibrant market leader. <br />
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Sometimes that means producing simple, factual, well
written ads. Sometimes that means producing an outrageous idea that
imparts little or no product information. There's a time and place for
both.<br />
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<span style="font-size: small;"><a href="http://www.simonkingdesigns.co.za/" style="color: #f1c232;" target="_blank">SKD | www.simonkingdesigns.co.za</a><span style="color: #444444;"> </span></span><br />
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<span style="font-size: small;">Simon King Designs | SKD </span></div>
<br />SKDhttp://www.blogger.com/profile/07441271760274189280noreply@blogger.com0tag:blogger.com,1999:blog-6397466537649295269.post-65584781578884380512012-05-04T04:48:00.000-07:002012-07-26T05:08:51.220-07:00SOCIAL MEDIA ("WHAT, WHAT...")<div style="color: #f3f3f3;">
<span style="font-size: x-small;"><i>Social media channels also make it easier and more flexible for companies to engage with its customers.</i></span></div>
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<span style="font-size: small;"><b><span style="color: orange;"><span style="font-size: large;"><span style="color: #f1c232;">SIMPLIFIES YOUR BUSINESS AND LIFE AS IT HELPS PERSONALIZED, EFFECTIVE </span><span style="color: #f1c232;">AND PROFITABLE STRATEGY FOR YOUR BUSINESS.</span></span></span></b></span><br />
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<span style="font-size: small;">You have to put
this on your top priority list since customer engagement is a very
crucial part of any company and especially since this will help your company retain your existing customers
and of course increase your brand credibility. There is no better way
or an even cheaper way than a social media channel when it comes to
announcing new products or services for your company.</span></div>
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<span style="font-size: small;"><span style="color: #f3f3f3;">Social media will
make it easier for you to spread the news regarding a new product or
service.</span> </span><br />
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<span style="font-size: small;"><a href="http://www.simonkingdesigns.co.za/" style="color: #f1c232;" target="_blank"><br />SKD | www.simonkingdesigns.co.za</a><span style="color: #444444;"> </span></span><br />
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<span style="font-size: small;">Simon King Designs | SKD </span></div>SKDhttp://www.blogger.com/profile/07441271760274189280noreply@blogger.com0tag:blogger.com,1999:blog-6397466537649295269.post-74454431673730957712012-04-11T07:50:00.003-07:002012-07-26T05:07:49.559-07:00BRAND DEVELOPMENT<div style="color: #f3f3f3;">
<span style="font-size: x-small;"><i>An instinct for knowing what will work best. It's a knack that comes from experience. </i></span></div>
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<span style="font-size: large;"><b>We don't create art. We create design solutions that produce results.</b></span><span style="font-size: small;"> </span></h2>
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<span style="font-size: small;">After all, that's what you want at the end of the day.
Design creates perceptions and influences people's views. Design
differentiates one product from another, one brand from another and one
company from another. The most successful companies are those that place
the greatest emphasis on design throughout their organization.</span></div>
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<div style="color: #f3f3f3;">
<span style="font-size: small;">Never underestimate the power, influence and importance
of design in everything your company does. Understanding your brand's
personality is central to profitable brand development. </span></div>
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<span style="font-size: small;"><span style="color: #f3f3f3;">Our insight
process - allows our team to identify the key brand issues, identify
market opportunities and develop creative insights that will build your
brand's strengths and add intrinsic value.</span> </span></div>
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<span style="font-size: small;"><a href="http://www.simonkingdesigns.co.za/" style="color: #f1c232;" target="_blank">SKD | www.simonkingdesigns.co.za </a></span><br />
<div style="color: #f3f3f3;">
<span style="font-size: small;">Simon King Designs | SKD </span></div>SKDhttp://www.blogger.com/profile/07441271760274189280noreply@blogger.com0tag:blogger.com,1999:blog-6397466537649295269.post-13503689340785699882012-04-11T07:50:00.002-07:002012-07-26T05:10:59.443-07:00WEBSITE DESIGN & DEVELOPMENT<div style="color: #f3f3f3;">
<span style="font-size: x-small;"><i>Boom. Bust. Recovery. A way of life. The Internet has seen it all. </i></span></div>
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<span style="font-size: large;"><b><span style="line-height: 115%;">FROM
THOSE HEADY, CRAZY DAYS OF OVER HYPED HYSTERIA IT HAS NOW BECOME AN ESSENTIAL
TOOL OF BUSINESS AND INCREASINGLY A PART OF EVERYDAY CONSUMER LIFE. </span></b></span></div>
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<span style="font-size: small;">For most people the world wide web is now a
prime source of product, business and of course hither to difficult to
obtain information. </span></div>
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<span style="font-size: small;">When we are approached by a new client or looking for a
specific type of supplier, the first thing we do is check out their web
site. It not only tells us a lot about the basic company or product
information it also says a hell of a lot about their style, attitude and
personality. We are not alone in doing this. Your existing and
potential customers will turn to the web for information about you. </span></div>
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<a href="http://www.simonkingdesigns.co.za/SKD_Logo.png" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="313" src="http://www.simonkingdesigns.co.za/SKD_Logo.png" width="320" /></a><span style="color: #f3f3f3; font-size: small;">Be
ready. It is more often than not the first impression that they get
about you. We manage all aspects of web development. Co-ordinating
planning, strategy, design and all the technical resources required to
create a web site that meets the needs of your business and those of
your visitors. </span></div>
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<span style="color: #f1c232; font-size: small;"><b>For our hosting and domain options & prices please <a class="white" href="http://www.simonkingdesigns.co.za/#hosting" style="color: #f1c232;" title="SKD | SimonKingDesigns.co.za Hosting Packages">click here.</a></b></span><br />
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<span style="font-size: small;"><span><a href="http://www.simonkingdesigns.co.za/" style="color: #f1c232;" target="_blank">SKD | www.simonkingdesigns.co.za</a><span style="color: #444444;"> </span></span><br /><span style="color: #f3f3f3;">Simon King Designs | SKD </span></span>
<span style="color: #f1c232; font-size: small;"><b><br /></b></span>SKDhttp://www.blogger.com/profile/07441271760274189280noreply@blogger.com1